The predictive model that quantifies and puts a price on marketing and public‑relations actions is transforming the sector ...

Shopping is no longer just about need, taste, or even persuasion. It is about prediction, feedback loops, and invisible ...

The algorithm doesn't care about your press release, executive title or brand legacy. It cares about consistency, signals and ...

AoT enhances AI reasoning by mimicking humanlike thought processes, improving adaptability and efficiency in problem-solving. The algorithm of thoughts (AoT) is a groundbreaking approach in artificial ...

In this edition of Founder FAQ, Petra Smith, founder and Managing Director of the UK-based marketing consultancy Squirrels&Bears, answers: “How can I make my content go viral on social media?” You can ...

BEIJING, Dec ‌20 (Reuters) - The content recommendation algorithm that powers the online short ‌video platform TikTok has once again come under the spotlight after the app's Chinese owner ByteDance ...

From the music you stream to the rage you post, the algorithm owns you. Orwell saw it coming—control disguised as choice, obedience sold as connection. Real freedom starts when you feel again. George ...

However, there is a secret in plain sight that we have used at my agency for years—one that remains remarkably immune to the ...