Transactional analysis, a social psychology theory originally developed by Dr. Eric Berne in the 1950s, can be used to improve communication and understand your own way of behaving and communicating.

These insights help you align your brand mix strategy to your preferred customer. It all boils down to listening to your customers – and realizing that everyone in the organization can put the ...

Imagine if, a decade ago, your retail business could have seen how and where consumers were adopting e-commerce. Imagine if you could have observed how adoption patterns differed by age group and by ...

Research suggests that 74% of consumers want more tailored banking experiences. Yet, despite this demand, traditional tools fall short of delivering what customers expect. Enter: Open Banking ...