Most articles don’t make good videos. The ones that do share qualities that translate naturally to 60-second formats. Identifying them before you commit production resources saves more time than any ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. But what started as an entertainment trend has now evolved into a marketing priority. The ...

OpenAI’s new short-form video app, Sora, seems to have all the ingredients of a viral hit. Just hours after the app’s launch on Tuesday, memes created using its AI video-generation technology were ...

How long is a short-form video? Short-form videos can range anywhere between a few seconds and a few minutes long, and usually they stand at five to 90 seconds. Short social media videos are the most ...

I didn’t have to read HubSpot’s 2025 State of Marketing report or the LinkedIn 2024 Benchmarks Report to know that short-form video content was the top content type used in marketing in 2024 and is ...

People still tend to overlook just how powerful organic content can be. The thing is, if you actually pair that content with a bit of real personality (not just buzzwords and fake smiles), weird stuff ...

YouTube and TikTok, and other social platforms, have rapidly grabbed consumers’ attention, taking an even-greater share of consumer video viewership. Where's the investment? By Paul Pastor The ...

Netflix announced on Wednesday that it’s testing a short-form video feature, signaling that even a streaming giant with over 300 million subscribers is concerned about losing viewers’ time spent on ...

With short-form video now dominant on social media, researchers are racing to understand how the highly engaging, algorithm-driven format may be reshaping the brain. Subscribe to read this story ...

Smart Split automatically turns videos longer than a minute into bite-size clips reframed vertically for phones. Smart Split automatically turns videos longer than a minute into bite-size clips ...